Media Buyer

Company Description ZORO MISR is a fully integrated digital tourism platform that enables travelers from around the world to book unique, personalized, and memorable experiences and services in Egypt. The company focuses on Egyptian tourism and travel bookings, including excursions, activities, transportation arrangements, and car rentals. A dedicated team of local guides and tourism representatives provides travelers with expert support and guidance 24/7. ZORO MISR is committed to optimizing the traveler journey from planning through completion, ensuring a smooth and enjoyable experience for every guest. Role Description The Media Buyer at ZORO MISR is a full-time, on-site role based in Cairo, Egypt. This role is responsible for planning, negotiating, and purchasing media space across digital and traditional channels to support the company’s tourism campaigns. Day-to-day tasks include collaborating with the marketing team to understand campaign objectives, researching audience behavior, and selecting appropriate media platforms. The Media Buyer will monitor campaign performance, analyze metrics, optimize media spend, and prepare regular reports on effectiveness. The role also involves maintaining relationships with media vendors, staying informed about market trends, and contributing to the overall media strategy. Qualifications Candidates should possess strong Media Planning and Media Buying skills to effectively manage budgets and select optimal channels. Candidates should possess Media Strategy and Analytical Skills to design data-driven campaigns and evaluate performance metrics. Candidates should possess excellent Communication skills to collaborate with internal teams and negotiate with external media partners. Experience with digital advertising platforms (e.g., social media ads, search ads, display networks) and familiarity with tourism or travel marketing is beneficial. Bachelor’s degree in Marketing, Advertising, Business, or a related field, or equivalent practical experience. Ability to work on-site in Cairo, manage multiple campaigns simultaneously, and adapt to a fast-paced, tourism-focused environment. Show more Show less