Trade Marketing Executive - FMCG

We are seeking a dynamic and result-oriented Trade Marketing Executive to join our growing FMCG food & non-food brand portfolio across the UAE retail market. The ideal candidate will be responsible for driving trade marketing initiatives, in-store execution, visibility enhancement, and sales coordination to strengthen brand presence and improve overall market performance. Key Responsibilities 1. Trade Marketing & Promotion Execution Plan and execute monthly trade marketing activities across Hypermarkets, Supermarkets, Discount Stores, General Trade & E-commerce channels Manage in-store promotions including gondola displays, shelf rentals, pallet displays, sampling, leaflets & bundle offers Ensure timely execution of all promotional activities as per brand guidelines 2. Market Visibility & Merchandising Monitor planogram compliance, shelf share, visibility, and display quality Work closely with sales & merchandising teams to improve product placement Track competitor activities, pricing, promotions & new launches 3. Sales Support & Coordination Coordinate with sales teams for promotional planning and customer-wise execution Support new product launches and listing follow-ups Prepare execution reports with photos, customer updates & activity results 4. Data Analysis & Reporting Track promotion performance, sales uplift, ROI, and trade spend utilization Prepare monthly trade marketing reports and competitor insights Maintain trackers for listings, distribution, displays & promotional claims 5. Vendor & Agency Coordination Coordinate with agencies, promoters, and printing vendors Manage POSM materials including wobblers, shelf talkers, posters & display units Ensure timely delivery and proper usage of trade marketing materials 6. Budget & Claims Management Monitor trade marketing budgets, customer spends & promotion claims Ensure proper documentation, approvals & reconciliation of trade spends Coordinate with finance & sales teams for settlement processes Show more Show less