Account Manager & Digital Media Buyer

Job Description & RequirementsAccount Manager & Digital Media Buyer Company: Seven Force MENA Location: Kuwait Department: Marketing & Digital Advertising Employment Type: Full-Time Reports To: Director of Marketing & Strategic Planning Seven Force MENA is seeking a highly motivated, creative, and results-driven Account Manager & Digital Media Buyer to manage client relationships, oversee marketing accounts, develop digital advertising strategies, and execute performance-driven campaigns across multiple digital platforms. The ideal candidate must combine strong account management capabilities with hands-on expertise in digital media buying, campaign optimization, performance marketing, and client communication. This position requires an individual who can independently manage multiple client accounts, coordinate with internal creative and production teams, and ensure that all marketing activities deliver measurable business results. 1. Account Management & Client Relations Serve as the primary point of contact for assigned clients. Manage multiple client accounts simultaneously while maintaining high service standards. Build and maintain strong, long-term professional relationships with clients. Understand each client's business model, marketing objectives, target audience, and competitive landscape. Conduct regular client meetings to discuss marketing plans, campaign performance, deliverables, and upcoming activities. Prepare detailed creative briefs for graphic designers, content creators, videographers, and other production team members. Coordinate with internal departments to ensure timely delivery of all agreed services. Manage client feedback, revisions, approvals, and expectations professionally. Monitor client satisfaction and proactively identify opportunities for account growth. Identify opportunities for upselling and cross-selling additional marketing services. Ensure all client requirements are properly documented and communicated internally. Maintain organized records of client communications, approvals, and project progress. 2. Digital Media Buying & Paid Advertising Plan, launch, manage, and optimize paid advertising campaigns across: Meta Ads (Facebook & Instagram) Google Ads (Search, Display, Performance Max) YouTube Ads TikTok Ads Snapchat Ads LinkedIn Ads Other relevant digital advertising platforms Develop media buying strategies aligned with each client's objectives and available budget. Manage advertising budgets and ensure efficient allocation across platforms. Conduct audience research, segmentation, targeting, and retargeting. Set up and manage conversion tracking, pixels, and advertising events. Implement Meta Pixel, Google Tag Manager, Google Analytics 4, and relevant tracking tools. Build and manage custom audiences, lookalike audiences, and remarketing campaigns. Execute A/B testing for creatives, audiences, placements, and advertising messages. Monitor campaign performance and continuously optimize results. Analyze key advertising metrics, including CPC, CPM, CTR, CPL, CPA, ROAS, and conversion rates. Develop lead generation campaigns focused on generating qualified business opportunities. Manage awareness, engagement, traffic, conversion, and sales campaigns. Troubleshoot advertising account issues, campaign rejections, tracking errors, and performance challenges. Ensure compliance with platform advertising policies. Prepare detailed campaign performance reports and optimization recommendations. 3. Digital Marketing Strategy & Campaign Planning Develop comprehensive digital marketing strategies for assigned clients. Prepare monthly and quarterly marketing plans aligned with business objectives. Create integrated advertising campaigns combining organic and paid media. Conduct competitor analysis, market research, and audience behavior assessments. Recommend suitable platforms, campaign objectives, and advertising budgets. Develop customer acquisition, engagement, retention, and conversion strategies. Coordinate promotional campaigns, product launches, seasonal campaigns, and special events. Develop clear customer journeys and conversion funnels. Work closely with creative teams to ensure advertising materials align with campaign objectives. Identify emerging digital marketing trends and opportunities relevant to the Kuwait and GCC markets. 4. Social Media Management & Content Coordination Oversee the execution of social media strategies for assigned accounts. Develop monthly content calendars in coordination with content creators and designers. Ensure consistency in brand messaging, tone of voice, and visual identity. Review content before submission to clients for approval. Coordinate the production of social media posts, reels, stories, carousels, and digital campaigns. Ensure content is aligned with client objectives and audience preferences. Monitor organic social media performance and recommend improvements. Coordinate publishing schedules and ensure timely content delivery. Work with creative teams to develop engaging and conversion-focused advertising content. 5. Analytics, Reporting & Performance Optimization Prepare weekly and monthly performance reports for assigned clients. Analyze campaign results and identify areas for improvement. Track performance against agreed marketing objectives and KPIs. Provide clear, data-driven insights and actionable recommendations. Monitor advertising spending, campaign efficiency, and return on investment. Build performance dashboards using tools such as Looker Studio and Google Analytics. Present campaign results professionally during client meetings. Recommend strategic adjustments based on campaign performance and market trends. 6. Internal Coordination & Project Management Coordinate daily with graphic designers, videographers, editors, developers, and content creators. Ensure creative briefs are complete, clear, and aligned with client expectations. Manage multiple projects and campaign deadlines simultaneously. Monitor deliverables and follow up with responsible team members. Maintain organized task management systems and project documentation. Escalate potential delays or operational challenges to management proactively. Collaborate with the sales team during client onboarding and campaign planning. Participate in internal brainstorming sessions and strategic planning meetings. Ensure all work meets Seven Force MENA's quality standards. 7. Required Qualifications & Experience Education Bachelor's degree in Marketing, Advertising, Business Administration, Communications, or a related field. Relevant professional certifications are considered an advantage. Professional Experience Minimum 3–5 years of experience in digital marketing, account management, or performance marketing. At least 2 years of hands-on experience managing paid advertising campaigns. Previous experience working in a digital marketing or advertising agency is strongly preferred. Proven experience managing multiple client accounts and advertising budgets. Demonstrated ability to generate leads, improve campaign performance, and achieve measurable marketing objectives. Experience working with clients in Kuwait or GCC markets is highly preferred. 8. Technical Skills & Platform Knowledge Essential Skills Meta Business Manager & Meta Ads Manager Google Ads Manager Google Analytics 4 (GA4) Google Tag Manager (GTM) Meta Pixel & Conversion API fundamentals TikTok Ads Manager Snapchat Ads Manager Google Looker Studio Campaign tracking and UTM parameters Audience segmentation and retargeting Conversion tracking and performance reporting Microsoft Excel and Google Sheets Social media scheduling and management tools Preferred Skills Google Ads Certification Meta Blueprint Certification Experience with CRM platforms and lead management systems Understanding of SEO and SEM Familiarity with landing page optimization Basic understanding of website analytics and conversion rate optimization Knowledge of AI-powered