Brand Manager (Banking)

We are looking for a strategic, customer-focused brand leader to strengthen brand positioning in the UAE and lead high-impact sponsorship, CSR, and diversity and inclusion programmes. This role will partner closely with marketing, communications, corporate affairs, and business teams to deliver a consistent brand experience, deepen market relevance, and connect brand activity to commercial priorities. Key responsibilities include: Lead the development and stewardship of the brand in the UAE market Shape sponsorship, CSR, and community-impact programmes Drive diversity and inclusion communications, including initiatives that amplify the visibility of women and people of determination Build relationships with national bodies, external partners, agencies, and senior internal stakeholders Ensure a consistent tone of voice across English and Arabic communications Take a digital-first approach to integrated marketing communications and PR Use customer insight and market understanding to guide brand initiatives Manage budgets responsibly and maximise return on investment Provide strategic brand counsel and support reputation management when required The ideal candidate will bring 10–15 years of relevant experience in banking, financial services, or a comparable marketing environment, with strong brand strategy, stakeholder-management, budgeting, agency-management, and communication skills. A genuine interest in CSR, D&I, and customer-centric brand building is essential. Show more Show less