Sales Coordinator

Job Purpose To support the enterprise sales team in sales coordination, order processing, delivery management, and lead generation, ensuring efficient sales operations and new business development. Key Responsibilities Sales & Order Coordination Process customer enquiries, quotations, proposals, and purchase orders in coordination with KAMs. Coordinate with procurement, OEMs, and distributors on pricing, stock availability, and delivery timelines. Track orders from PO receipt through delivery and maintain accurate ERP/CRM records. Delivery & Logistics Coordination Coordinate with warehouse, procurement, and logistics teams to ensure timely deliveries. Monitor order status, resolve delivery issues, and manage partial deliveries and urgent requirements. Ensure proper delivery documentation and follow up on pending orders. Lead Generation & Business Development Identify potential corporate, government, education, healthcare, and enterprise customers for IT products and solutions. Conduct cold calls, email outreach, and LinkedIn prospecting to generate new business leads. Qualify prospects, identify customer requirements, and arrange meetings for KAMs. Maintain a prospect database, update leads in CRM, and follow up on opportunities. Achieve agreed monthly targets for calls, qualified leads, and meetings. Reporting & Internal Coordination Maintain trackers for quotations, pending POs, and open orders. Prepare sales and order status reports and ensure timely CRM updates. Coordinate with customers and internal departments to resolve issues and ensure timely follow-up. Key Performance Indicators (KPIs) Timely processing of quotations and customer orders. On-time delivery coordination and order fulfilment. Monthly targets for outbound calls, qualified leads, and meetings. Accuracy of sales reports and CRM records. Effective follow-up and resolution of pending issues. Qualifications & Experience Bachelor's degree or diploma in Business Administration, Commerce, or a related field. 2–5 years of experience in sales coordination, lead generation, or B2B sales. Experience in IT products, electronics, or technology solutions is preferred. Proficiency in Microsoft Excel and CRM systems. Required Skills Strong communication, coordination, and follow-up skills. Confidence in cold calling and engaging corporate customers. Good organisational skills and attention to detail. Proactive approach to lead generation and problem-solving. Ability to manage multiple priorities and meet targets. Key Working Relationships Internal: KAMs, Sales Managers, Procurement, Warehouse, Logistics, and Sales Operations. External: Enterprise customers, OEMs, distributors, and service partners. Expected Outcome Ensure efficient sales coordination and order fulfilment while generating qualified leads and supporting the enterprise sales team's business growth. Show more Show less