Public Relations Specialist

We're Hiring | PR & Influencer Specialist – Trimize Trimize is a fast-growing men's grooming brand in Egypt, known for ceramic-blade body trimmers with our no-cuts guarantee, plus intimate care and grooming bundles. We're looking for a PR & Influencer Specialist to grow our brand's visibility, reputation and community across Egypt and MENA. Key Responsibilities • Plan and run digital PR campaigns that support Trimize's sales and brand goals. • Source, negotiate with and manage influencers and content creators, from macro to micro, including UGC partnerships. • Build and maintain a database of influencers, media contacts, bloggers and partners. • Secure press coverage, product reviews and features across digital and traditional media. • Manage our online community: comments, DMs, reviews and brand reputation across Instagram, TikTok and Facebook. • Track campaign performance (reach, engagement, sales, promo-code redemptions) and report on ROI. • Work closely with the marketing and content teams on launches, seasonal campaigns and brand collaborations. • Spot trends in men's grooming and social media, and turn them into PR opportunities. • Represent Trimize at events and activations when needed. Requirements • Fluent Arabic (Egyptian dialect) and strong English, written and spoken. • 2–4 years of experience in digital PR, influencer marketing or social media, ideally with a consumer or e-commerce brand. • An existing network of Egyptian influencers and creators is a strong plus. • Comfortable working on a men's personal-care category, including intimate grooming, with professionalism and tact. • Strong negotiation, organization and follow-up skills. • Data-minded: you measure results, not just reach. • Full-time, based in Alexandria. 📩 Send your CV and examples of campaigns you've run to [[redacted email]] with the subject "PR & Influencer Specialist". Show more Show less