Social Media Marketing Specialist

Company Description Fleurette Jewellery creates fine jewelry that blends generations of craftsmanship with a strong sense of family heritage. Each piece combines artisanal techniques with vibrant gemstones inspired by nature’s most beautiful flowers. The brand embraces timeless, classic shapes that reflect its culture while introducing fresh, modern color combinations. Fleurette designs jewelry to be worn every day, treasured over time, and gifted for meaningful occasions. Team members join a creative, quality-focused environment dedicated to thoughtful design and lasting beauty. Role Description The Social Media Marketing Specialist is a hybrid role based in New Cairo. This role is responsible for planning, creating, and publishing social media content that reflects Fleurette Jewellery’s brand identity and storytelling. Day-to-day tasks include managing social media calendars, producing engaging posts, reels, and stories. The specialist will monitor channel performance, analyze metrics, and adjust strategies to increase engagement, reach, and conversions. The role also involves collaborating with sales teams, responding to audience interactions, and supporting digital campaigns, launches, and brand collaborations. Qualifications Strong skills in Social Media Marketing and Social Media Content Creation, with experience managing brand accounts across major platforms. Knowledge of Digital Marketing and Marketing principles, including audience targeting, campaign planning, and performance measurement. Excellent Communication skills, with the ability to convey brand stories clearly and collaborate effectively with cross-functional teams. Experience with basic design or content tools (e.g., Canva, Adobe Creative Suite, video editing apps) and familiarity with social media analytics tools. Prior experience in fashion, luxury, or jewelry brands is an advantage, along with strong attention to detail and an eye for aesthetics. Ability to work on-site in New Cairo, manage multiple projects simultaneously, and adapt quickly to changing priorities. Bachelor’s degree in Marketing, Communications, Business, or a related field, or equivalent practical experience. How to apply: email your CV and portfolio to [redacted email] with the subject “Social Media Specialist”. Show more Show less