Performance Manager

Company Description Calibrate Commerce is a next-generation marketing partner designed for digital-first brands, challenging traditional agency models with a focus on measurable, data-driven growth. Role Overview We are looking for an experienced Performance Marketing Manager to lead performance strategy and execution across a portfolio of clients. This person will own campaign performance, provide strategic direction, manage client relationships from a performance perspective, and guide the performance team to deliver against client business objectives. The ideal candidate combines strong hands-on paid media knowledge with strategic, analytical, client-facing, and leadership capabilities. Key Responsibilities Own the overall performance marketing strategy for assigned clients across paid search, paid social, programmatic, and other performance channels. Translate client business objectives into measurable media strategies, KPIs, channel plans, and optimization frameworks. Lead campaigns across Google, Meta, TikTok, Snapchat, LinkedIn, DV360/programmatic, and other relevant platforms. Take ownership of key performance metrics including CPL, CPQL, CPA, CAC, ROAS, revenue, and lead quality. Review campaign performance regularly and provide strategic direction to improve results and scale successful activity. Lead media planning, forecasting, budget allocation, and channel-mix recommendations. Manage and mentor Performance Executives/Senior Executives, ensuring high-quality campaign execution. Act as a senior performance marketing contact for clients, presenting results, recommendations, challenges, and growth opportunities. Work with clients and internal teams to improve tracking, attribution, CRM integration, lead-quality feedback, and measurement. Collaborate with creative teams to develop performance-driven creative strategies based on campaign data. Identify opportunities for testing, automation, new channels, and platform solutions. Ensure accounts follow strong governance, QA, optimization, and reporting processes. Support pitches, proposals, audits, and new-business opportunities when required. Requirements 3 - 5 years of performance/digital marketing experience, with agency experience strongly preferred. Advanced knowledge of Google Ads and Meta, with strong knowledge of TikTok, Snapchat, LinkedIn and programmatic platforms. Demonstrated experience managing large budgets and complex, multi-market campaigns. Strong understanding of GA4, GTM, attribution, conversion tracking, CRM measurement and marketing funnels. Strong commercial understanding and ability to connect media metrics with leads, sales, revenue and profitability. Experience managing and developing junior team members. Strong client management and presentation skills. Ability to manage multiple accounts and priorities in a fast-paced agency environment. Excellent analytical, problem-solving, and communication skills. Interested candidates should share their updated resumes to [redacted email] Show more Show less