Media Buying Manager - Investment

Company Description Emtelaak Investment – امتلاك للاستثمار is a real estate investment platform that enables fractional ownership of premium properties starting from 10,000 EGP. The company offers access to residential, commercial, administrative, medical, and educational projects across various development stages. This model allows clients to build diversified property portfolios without needing large capital outlays. Emtelaak focuses on making high-quality real estate investments more accessible, transparent, and structured for a wide range of investors. Role Description The Media Buying Manager – Investment is a full-time, on-site role based in Giza. The person in this role will plan, negotiate, and execute media buying campaigns across digital and traditional channels to support investor acquisition, brand awareness, and property portfolio promotions. Day-to-day responsibilities include analyzing audience data, selecting optimal media platforms, managing budgets, monitoring campaign performance, and optimizing placements to maximize return on investment. The role involves close collaboration with marketing, creative, and investment teams to align media strategies with business objectives, launch new offerings, and ensure consistent messaging. The Media Buying Manager will also prepare regular reports, track market trends, and recommend improvements to media strategies and partner relationships. Qualifications Strong media planning and buying skills, including experience with digital platforms (social, search, programmatic) and, ideally, traditional channels (TV, radio, OOH). Proficiency in campaign analytics, performance tracking, and reporting using relevant tools and dashboards. Solid understanding of marketing and investment-focused communication, with the ability to tailor media strategies to different investor segments. Excellent negotiation, vendor management, and relationship-building skills with media partners and agencies. Strong written and verbal communication skills, with the ability to present insights and recommendations clearly. Demonstrated ability to manage budgets, meet deadlines, and work collaboratively in a fast-paced environment. Relevant experience in real estate, financial services, or investment-driven marketing is an advantage. Bachelor’s degree in Marketing, Business, Media, Communications, or a related field, or equivalent practical experience. Show more Show less