Marketing Manager

Company Description Roots Jo Academy is an educational institution based in Amman, Jordan, focused on providing high-quality learning experiences and practical skills development. The academy is committed to fostering an engaging and supportive environment for learners of different ages and backgrounds. Roots Jo Academy emphasizes innovative teaching methods, continuous improvement, and strong community engagement. Team members are encouraged to contribute ideas, collaborate across departments, and help shape the academy’s growth and impact in the local market. Role Description The Marketing Manager is a full-time, on-site role based in Amman, Jordan. This role is responsible for planning, executing, and optimizing marketing campaigns that promote Roots Jo Academy’s programs and services. Day-to-day tasks include developing marketing strategies, managing social media channels, coordinating digital and offline advertising, and ensuring consistent brand messaging across all platforms. The Marketing Manager will analyze market trends and campaign performance, prepare reports, and recommend improvements to increase engagement and enrollment. The role also involves collaborating with academic and administrative teams, overseeing external vendors or agencies as needed, and supporting events and promotional activities. Qualifications Demonstrated experience in marketing strategy development, campaign planning, and brand positioning. Strong skills in digital marketing, including social media management, online advertising, and content creation. Ability to conduct market research, analyze data, and generate actionable insights to guide marketing decisions. Excellent written and verbal communication skills in English; Arabic proficiency is highly beneficial. Proven ability to manage multiple projects, prioritize tasks, and meet deadlines in a fast-paced environment. Experience working in education or service-oriented organizations is an advantage. Bachelor’s degree in Marketing, Business Administration, Communications, or a related field; advanced studies are a plus. Strong collaboration skills, with the ability to work effectively with cross-functional teams and external partners. Show more Show less